SIXT launches SIXT ONE - the new loyalty program with exclusive benefits. For the launch in the DACH region, we are looking for authentic UGC creators who will anchor SIXT ONE as a real added value. No polished TV spot - social-first, native, scroll-stopping.
Your brief:
Produce 2 short UGC videos (approx. 20-30 sec.) about SIXT ONE - each with a different hook. The hook should be attention-grabbing, solve a problem or announce a "hero travel hack". The videos will be played as paid ads on Meta.
Production of both versions after approval of the storyboard (short description of the implementation) by SIXT.
SIXT App is to be integrated during the shoot, SIXT branch can also be used for the shoot by arrangement.
Feedback within 2 working days. Rough cut (first look) to SIXT before final delivery.
Experience with UGC content for paid social
Social-native video production in 9:16
Authentic, natural presentation style - no TV spot feel
Ability to set strong hooks in the first 2-3 seconds
Experience with product placement that works natively
Independent idea development and storyboard creation