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UGC Creator (m/f/d) for craftsman testimonials

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Job description

We are looking for UGC creators to record short, authentic videos in a storytelling style. For our new format "Horror Stories", you (as a craftsman or in this role) tell about your worst or toughest job experience - exaggerated, emotional and polarizing. At the end, there is a positive twist: "Everything is better today - thanks to Werkia." It is structured like a classic testimonial, only with a stronger hook that cannot be directly revealed as an advertisement.

The videos are used as advertisements, so we need strong hook scenes, clear emotions and a captivating narrative, which we provide you with as a script.

Of course, it would be best if you have a REAL bad experience from a job as a craftsman - but this is not absolutely necessary.

We need two full videos (approx. 30-60 seconds) with several hooks.

Role/requirement profile
  • Experience in UGC creation or have already created videos for social media yourself

  • Authentic, credible charisma (you don't have to be a real craftsman/-woman, but should be able to play this role convincingly)

  • Confident in front of the camera, good storytelling

  • Ability to convey emotions (frustration, humor, drama) clearly

  • Smartphone/setup with good camera quality

Gender male / female / diverse
Age 25 – 50 years
Shooting/production details
(Shooting) production location
Work from home
Compensation
Total compensation200 € / project
Links
Profession
Industrie
Advertising, Social Media, Web
Region
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