We are looking for authentic people who feel comfortable in front of the camera. This production aims to present products from a clothing brand in the context of a sophisticated but relaxed lifestyle. The brand's target audience consists of men and women aged 40+ who appreciate the finer things in life - good food, a glass of wine, leisurely days at the beach and exploring charming cities - while dressing effortlessly stylish and comfortable.
Since the production will feature casual wear for warm weather, vacations and relaxed afternoons, all cast members must be comfortable in swimwear and feel at ease in the water, whether in the pool or the ocean.
The preferred age of cast members is between 35 and 45, which corresponds to the brand's target audience of 40+. Candidates should look athletic and fit, but not overly muscular or toned. They should be self-confident and charismatic without appearing arrogant or overbearing.
The hairstyles of the male protagonists can range from classic quiffs to parting hairstyles - no short hairstyles please, gray hair is welcome but not a requirement. Well-groomed beards are also welcome.
As for the main female character, long, loose hair would be nice. Large, highly visible tattoos are not desired, but small tattoos on arms or wrists are perfectly fine.
Age: 35-45 years (matching the core target group 40+)
Appearance: Athletic and fit, but not overly muscular or defined
Expression: Confident and approachable, without arrogance
Styling & Grooming:
Men: Classic hairstyles such as quiff or side parting (no buzz cuts). Gray hair is welcome, but not required. Well-groomed beards are possible.
Women: Long, loose hair.
Tattoos: Large, conspicuous tattoos are not desired, small tattoos on arms or wrists are unproblematic.