Industry jargon not your thing? Our glossary will enlighten you!
A tattoo model is a model who specializes in showcasing tattoos in fashion, art and advertising. Tattoo models often have highly visible tattoos that serve as a central part of their aesthetic. They are used in a variety of settings, such as photo shoots, fashion shows or in advertising campaigns where tattoos take center stage. This type of modeling has established itself with the increasing popularity of tattoos and offers new opportunities for self-expression in both the fashion and advertising industries.
Tattoo models work primarily to present their body art. This can be done through photo shoots, catwalk appearances or appearances in music videos, magazines or social media. In addition to the classic pose as a model, the focus is often on showing off the tattoos to their best advantage. Tattoo models not only represent fashion, but also certain subcultures, lifestyles or brands that identify with the tattoo scene.
To be successful as a tattoo model, other factors are important in addition to the tattoos themselves:
Self-confidence: Since tattoos are the center of attention, self-confidence and body confidence are essential.
Body care: Tattoos must be well cared for, as they are the most important feature of a tattoo model.
Versatility: Tattoo models should be comfortable in different styles, from alternative fashion to high fashion shoots.
Professionalism: Punctuality, reliability and the ability to follow instructions are important for long-term career opportunities.
Tattoo models can advance their careers through various platforms and media. Social media plays an important role in gaining visibility and attracting the attention of potential clients. Specialized agencies and networks also offer good entry opportunities for alternative models. As they become better known, tattoo models can also act as brand ambassadors for tattoo studios, fashion labels or cosmetics brands.
Entry is often via social media or specialized agencies. A strong portfolio that highlights the tattoos is crucial.