Creators (f/d) for a campaign in the "Beauty & Care" sector

For a social media campaign in the beauty & care sector, we are looking for authentic female creators who credibly embody naturalness, care awareness and a well-groomed appearance. 

The focus is on a natural, genuine charisma - not a staged performance. The campaign conveys high-quality skincare, well-being and a conscious approach to one's own skincare needs. 

We are looking for women aged around 40-55 years (also slightly younger or older, as long as the type we are looking for is authentically embodied). 

Experience in the field of UGC (user-generated content) or a confident handling of authentic social media formats is also important. When applying, we look forward to receiving UGC work samples or videos that have already been produced. 

In terms of content, it's about:  

• Authentic presentation of a skincare routine suitable for everyday use 

• Natural presentation of a professional skincare treatment by a beautician 

• Identification with the topics of skin health, care and well-being 

• Expression of natural beauty 

• Groomed, self-confident and authentic charisma 

• Conscious approach to self-care and personal care routines 

It is important to have a credible, genuine presence in front of the camera - no exaggerated acting. 

Contractual conditions:  

• Buyout will be discussed individually 

• Depending on the campaign requirements, content production will take place on location in Hanover or independently by the creator in UGC format 

• 1 day of shooting on location in Hanover 

• The shooting day is expected to take place in week 32 (03.08.2026-07.08.2026) (the exact day and period are still to be determined)

• Female 

• Playing age: approx. 40-55 years 

• Natural, authentic charisma 

• Groomed, natural appearance 

• Affinity for beauty, skincare and self-care topics 

• Confident and likeable presence in front of the camera 

• Ability to speak freely and authentically about personal routines and experiences 

• Experience in the independent creation of UGC content for social media or the willingness to be confident in independent production 

• Sure handling of smartphone camera as well as basic recording and content formats for social media