Creator (w/d) for authentic UGC videos for a foot care brand

We’re looking for an authentic woman between the ages of 50 and 65 for a new German skincare brand to star in short UGC videos (social media ads).

What it’s about: We’re launching a foot balm for dry, rough heels. For this, we need honest, relatable videos—in the style of “a real person talking on their phone,” no studio, no glossy production. We’re specifically looking for that imperfect look.

What we need:

• 3 short videos (15–30 seconds each, 9:16 portrait orientation)

• Filmed at your home with your smartphone—daylight by the window is plenty

• You just provide the raw footage, we’ll handle the editing, music, and overlays

• You don’t have to edit or upload anything except the original files

What you’ll get from us:

• A complete, detailed briefing with scripts, suggested wording, and a shot list

• The finished product sent to you free of charge (which you get to keep, of course)

• A dedicated contact person for questions

The texts are templates, not rules—we expressly encourage you to use your own wording; it always looks better in the end.

• Woman, ages 50–65, native German speaker

• Important: Authentic and natural—we’re deliberately not looking for an actress or someone with a “perfect” advertising look, but rather a genuine, likable person who comes across as living a real, everyday life

• Ideally, you’re familiar with the issue of dry/rough heels from your own experience

• Willingness to show your feet/heels in close-up (our briefing includes several options—you decide what to show)

• Smartphone with a good camera, a quiet room, daylight by a window

• Some UGC experience is nice, but not required—naturalness is more important to us

• Reliable communication and delivery within the agreed-upon deadline